thousand hours
Why in the American people is a bulb that works for almost 110 years, while new not last longer twelve months? Because in the '20s bulbs manufacturers met in Switzerland to bring them to a ceiling of one thousand hours (500 less than they functioned Thomas Alva Edison in 1881) and implement the secret engine of our society, planned obsolescence . Since then, phones, appliances, toys and even clothing have an expiration date wickedly cold and calculated to sell more. The documentary Buy, pull, buy that TVE has posted free on its Web site, traces the history of this invisible machine that is sweeping the world of trash and you answer a century-old question: where does the light when it shuts down? In the pockets of the manufacturers bulbs.
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